Positive and negative sides of social networks

   Today it is very difficult to find the Internet user who has been not registered at least in one social community. These services involve a large quantity of people, many of which daily spend a considerable part of the free time on such sites. In what pluses and minuses of social networks consist?


The main advantage of these services consists that there it is possible to find a large quantity of the people dividing your hobbies. One of problems of social networks is association of users on interests, and it must be said, that these sites most advantageously cope with performance of this function. The number of participants of the most "untwisted" networks, such as «ВКонтакте» and "Schoolmates", makes ten millions persons. Therefore even those who has rather rare hobbies, can always find among them adherents. And if in the real environment you don't know anybody who plays a Jew's-harp or builds breadboard models of buildings of matches, you necessarily will find out those in social networks.

  Other positive line of considered sites is the abundance of the various information. If you want to find a rare music record, the book, a film or the computer program, you will be helped for certain with it by social networks. It is enough to enter the necessary phrase into a search field, and you will see weight of offers from different users. It is connected by that the great bulk of participants of social networks places the freshest and interesting information of various subjects on the pages. Having found in the Internet a new horror film or a site where it is possible to download рамблер icq for mobile free of charge, the majority of users try to tell about this all to the friends, and it is simple to friends.

It would seem, at such interesting and multipurpose services be simple can't minuses. Whether so it actually? Unfortunately, certain lacks at social networks nevertheless are. These communities are so extensive and many-sided that replace to some users real life which seems in comparison with them dim and uninteresting. However, this dependence is easily eliminated by a way of life healthy in every respect combining active life in the real and virtual world. And as a whole, social communities for today are one of the most interesting services existing in a network. Constantly developing, they regularly please the users with new useful functions and appendices.

Business changes under the influence of social networks

The professor of the New York university of New York Clay Shirky considers that in the near future social networks will get very deeply into a business environment and will make to it cardinal changes.

                                                                  

Similar Internet projects already have a similar experience. In particular, under influence social networks and possibilities to exchange messages users began to write to them less often electronic letters. In the market of mobile devices SN too have made revolution, after all where it is more convenient to check records on walls, to look new photos of friends and to leave comments from the touch screen of an easy and compact tablet, rather than from more massive laptop or net-book.

In business social networks can be useful to each company, considers Clay Shirky. Addressing to conferences Gartner Symposium in Orlando, the USA, he has declared that each general director of each company should pay attention to possibilities which give these Internet projects. In its performance statements that social networks is simultaneously both an information well, and an advertising platform, and means of fast search of the necessary information on firm, up to contacts sounded.

Besides, this sort of services give the chance to clients to ask questions on the goods or the service offered by the company, and to its employees — possibility to communicate with potential buyers and by that to involve clients. According to Mr. Shirki, each participant of a social network has friends with whom it can share the impressions about this or that firm which to it it was necessary to face on work or on personal motives, and already formation of public opinion, reputation. The professor also has declared that social networks began to play very large role in life of socially active people, and to ignore them not simply it is impossible, and it is already impossible.

The companies developing social networks, from its part do everything that as it is possible to be integrated into a business environment more strongly. To take, for example, the same Facebook. This network actively moves ahead the developers as an ideal advertising platform for firms of small, average and large business. It has some convenient programs on which even the company with very small income presumes to itself an advertising campaign. Besides, all firms can get absolutely free of charge to themselves own page in this network — similar accounts have been transferred recently to specially open business segment. So, analysts consider, Clay Shirky can appear the rights, and in the near future business can't do without services of social networks.

Effective advancement of sites

 At each businessman who deals, it is obligatory to eat the office to which clients come. When the potential client comes, it is served by managers on whom it consults or receives the information necessary to it. The site for owners of the business is the same manager who is responsible for everything, and works twenty four hours a day, without days off and holidays.
  At present advancement of sites in Petersburg, is one of the most demanded advertising for the business. If the person, wants to raise inflow of potential clients, to raise a break-even sales level he chooses this service. She allows it, in short terms to reach the first places in Top-10 of search engines. After the first month of advancement at you results, on the promotion termination will be visible, you will be on the first page of search engines. For the given period of time very many have understood that the Internet can bring a resource more than profit, than usual the shop as a site see across all Russia and can make the order any person, delivery is necessary only.

Many businessmen consider that the outdoor advertising, for example a publicity board, will make their business profitable, but this error. A board see all in the street, passing by, but they from it won't come to you into shop. And advancement of sites presents you clients to that is on high positions, and beautifully represents itself to people. Many companies do sites not with individual design, and sample, and it being your site merges with all. It is done not by professionals, your site should draw attention and to be to interesting visitors. You should choose the company which will create and will untwist a site for the short period of time, and will make the work qualitatively.