Social Networks and small-scale business

  In December of last year SaleSpider has published the detailed information on strategy of development of business by means of social media and has invited the companies to participation in poll to find out, how average and small-scale business uses new Internet possibilities.
                        

                                                                                  
From 384 companies-respondents the majority is convinced that marketing in social media works really not bad, therefore many plan to develop even more actively in 2011 this sphere of a policy of the company. Here the most important results of research:

• 75 percent of the enterprises of small-scale business are going to apply more efforts for marketing perfection in social media;
• 63 percent believe that cooperation with social networks promoted growth of sales and organization incomes, and 40 percent from these 63 are convinced that growth was rather essential;
• In 2011 many companies of small-scale business (34 percent) are going to spend from 26 to 50 percent of time and means for social networks;
• 53 percent at present operate or soon will start to operate sites of social networks by means of mobile devices.